G. BERES Marketing (1983) Ltd. was founded in 1976 by Mr. Gershon Beres as a private company specializing in providing complete cable and passive components solution for the telecom market. With over 45 years of experience, G. Beres is the leading distributor in Israel for data communication cables, Fiber optical cables, telecommunications, electronics, instrumentation, fire detection, control, signaling, electricity and power cables, equipment, accessories and communication cabinets for server rooms, data centers and more.

Our customer base is the largest in the Israeli communications market and has over than 1,500 companies in various fields, such as communication, industry, engineering, integrators, contractors, government offices, start-ups and private customers. G. BERES represents international companies and high-quality brands, meeting the global standards including ISO 9001: 2015, REACH & RoHS-2. In 2018, the company expanded the activity in electricity and power segment as part of the services and solutions to the customers for low, medium and high voltage applications including cables, end – connectors, transformers, etc. The company's main offices and central logistics center are located in Modiin Industrial Park (10,000 square meters). The northern branch of the company is located in Haifa and includes a logistic center and a sales office (1,000 square meters).

Facts and figures 

  • Company registration No.: 511007940
  • Modiin Facilities: 10,000 m²
  • Haifa Facilities: 1,000 m²
  • Israeli operation revenues in NIS: 130 Millions
  • Average stock value in NIS: 24 Millions
  • No. of Employees: 55

Key Benefits 

  • Deep knowledge of all relevant market sections in Israel.
  • Well established business relations with the leading industrial companies in Israel.
  • Providing a full range of communication products – from bulk cables to complete integrated systems.
  • Lean operations with low overheads, a tight cost control and strategic alliances with suppliers turn us to the most competitive company in our market segment.
  • A large team of well-trained marketing, sales and customer service provide a fast and reliable assistance to customers.
  • All logistic services, including import, export and transportation, provided internally, making it fast, reliable and efficient.
  • All stocks and deliveries are handled by a dedicated computer network and software.
  • Two locations in Israel, covering efficiently all major markets and minimizing transportation time.   
  • In-house engineering services, including the design of components, cables, cable assemblies, harnesses and assembled MDF/ODF.
  • A large stock enables us to provide fast deliveries.
  • Logistics services to customers (warehouse, export and transportation) are supplied on regular bases and are available around the clock.
  • Facilities positioned in central locations, enabling fast and easy access to customers. Headquarters situated near Israel's International Airport and 10 km or less from most major telecom and datacom customers.
  • Innovative management techniques and fast communication channels between all levels enables us to supply complex & custom-made products in tight schedules.

Quality & Engineering

G.BERES is driven by a commitment to quality, which has resulted in ISO 9001-2015 certification provided by The Standards Institution of Israel. We look at quality from both internal and external perspectives. Rigorous internal assessments are performed to ensure performance within the scope of our plan. Our QA procedures are designed to make sure the customer is happy the first time, all the time.


G.BERES products are in full compliance with the European Union Directive 2011/65/EU (RoHS-2). Our wire and cable products do not contain any of the substances listed on the European Union’s REACH Substance of Very High Concern (SVHC) candidate list. GB does not import, purchase, use or sell any of the substances listed on the European Union’s REACH Substance of Very High Concern (SVHC) candidate list.

The leading provider and acknowledged driving force of roaming services for mobile network operators

Experience & reputation

G. Beres provides solutions and consulting with great experience & reputation proven over 45 years of operation. The company marketing, provides services & supplying quality products nationwide

Engineering & Development

The company has projects support engineering department that provides technical support and consulting services for wide variety of products and solutions

Authority & standards

The company has a high quality products with international standards including ISO 9001: 2015, standards and certification from authorize international labs

Service & support

G.Beres has the largest customer base in the Israeli communications market with more than 1500 companies including all major telecom and datacom producers in Israel. Well known with high stock availability, fast service and delivery “Ship to Stock” including service support

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